McGraw-Hill Throws Back a Patrón
Publisher’s Weekly – January 13, 2013
Ilana Edelstein sold, at auction, The Patrón Way, which explores the making of the well-known tequila brand. Mary Glenn at McGraw-Hill Professional took world rights to the book, which the house is calling a “business memoir,” from agents Jennifer Gates and Esmond Harmsworth at Zachary Shuster Harmsworth Literary. Edelstein was involved in the building of the Patrón brand as the longtime partner (13 years) of Martin Crowley, who cofounded the business (and died in 2003). McGraw-Hill said the book will be a “blend of business lessons and dramatic page-turning narrative.” The title is set for May 2013.